30+ Years
Business Development
Over $225 Million
Generated for Clients
36 Industries
Experience
Contact

Day

January 26, 2020
Google is Not Your Friend

Google’s Stupidity Tax

Pay Per Click is probably the most valuable and effective marketing medium in the history of the world.  But it can be extremely costly if you don’t know what you’re doing. Google has what my friend Perry Marshall calls “a stupidity tax” which means that every way that you misunderstand your customer and their intent...
Continue Reading

About Me

About Me
I am a former owner and founder of an Anti-Terrorist, Cargo Tracking Software company for airlines.

I have spent my career leveraging marketing, technology & psychologyto promote high-end services.

For the last 13 years I have focused my work on Business Development for Residential Treatment Centers, and Global Product Development.

Essential Books

80/20 Sales and Marketing Book Cover
80/20 Sales and Marketing
August 3, 2019
Trust Me I'm Lying Book Cover
Trust Me I’m Lying – Confessions of a Media Manipulator
July 30, 2019
Blue Ocean Strategy Book Cover
Blue Ocean Strategy
June 6, 2019

What They Say

“He rebranded our company, fixed our marketing, and got us noticed and absorbed by an Italian manufacturer. He knows his stuff.”
– Ray Lopez, Blackhawk Armory


“As a direct result of Dane’s insights and intuition we are generating an additional $350,000 per year that we would have never seen.” – Joel Bauer


“I’ve worked Dane on several of my projects over the past 15 years and can confidently say he knows how to compete in tough markets.” – Martin Howey


Popular Posts

People don't want your product
People Don’t Want to Buy Your Product or Service
November 25, 2019
The great is a succession of little things that are brought together
September 1, 2019
lead generation
More Isn’t Better, Better is Better
April 22, 2019