The Identity Architect – Positioning & Personal Branding Blog

I’ve had a lot of questions about the video on my website about the envelope with the automatic pop-up mechanism. I used this kind of envelope in a direct mail marketing project about a year ago and made the video demonstration to show my newsletter subscribers how to make one themselves. The biggest question asked [...]

Do You Have a Book Idea or Want to Become a Published Author? Being a published author gives you instant credibility, leverage, and opens more doors than you ever thought possible. Why? Because writing a book is perceived by most people as a difficult and time-consuming process. They believe that since only a relatively few [...]