The Identity Architect – Positioning & Personal Branding Blog

One of the best tools you can use to build, manage, and monitor your identity is Google Alerts. If you don’t already use Google Alerts, you should. It’s a simple, but powerful tool. And even better, it’s FREE. Google Alerts is simply a service that Google provides that will alert you by email daily, weekly, [...]

The sad truth is that just as people judge individuals at first glance, they judge a business, consultant, or professional the same way. Most business professionals spend many years and tens or hundreds of thousands of dollars acquiring the knowledge and experience they need to provide valuable services to their customers or clients. But very [...]

It’s been said that the majority of people on the planet are secretly waiting to be led – waiting for someone else to tell them what to do. I believe it’s true. Why else would there be such a lack of real leaders in the world? Being a leader means taking risks. By that I [...]